by Josh Lusk | Jan 28, 2020 | Conferences & Events, Financial Services, Social/Digital Marketing
After ringing in the new year, our attention has turned back to the bells we hear every weekday — with the exception of market holidays — signifying the commencement and conclusion of another trading session on security exchanges around the world. As financial...
by Josh Lusk | Jan 24, 2020 | Conferences & Events, Financial Services, FinTech, RIAs
The first big RIA conference of the year is just around the corner, with TD Ameritrade’s highly anticipated National LINC 2020 occurring Jan. 29-31 in Orlando. Who wouldn’t want to go to Florida during the winter months to hear about the changes expected in the RIA...
by Josh Lusk | Jan 21, 2020 | Conferences & Events, ETFs, Financial Services, Social/Digital Marketing
In less than a week, more than 2,300 members of the ETF ecosystem — issuers, financial advisers, institutional investors, marketers and other finance professionals — will make their annual descent to Hollywood, Florida, for the Inside ETFs conference. From attending...
by Josh Lusk | Jan 10, 2020 | Conferences & Events, Consumer Tech, Gaming/esports, Health Tech
CES 2020 gathered some of the most creative companies in tech to show off their new devices for smart homes, gaming, health tech, and more. We were out on the show floor helping clients connect with media, but we also took a walk around to see what’s trending in...
by Josh Lusk | Dec 19, 2019 | Conferences & Events, ETFs, Financial Services, Social/Digital Marketing
The Bloomberg ETFs in Depth conference last week in New York conveyed a clear message: ETFs cannot grow and prosper without effective marketing. The ETF landscape is littered with great funds that never thrived because investors didn’t know what purpose they served or...
by Josh Lusk | Nov 22, 2019 | Conferences & Events, Financial Services, RIAs, Social/Digital Marketing
It’s no secret that within the financial services industry, advisers are shifting their practices to be more inclusive and catered toward female clientele. According to census data, the American population includes roughly 168 million women. In addition to the sheer...