by Josh Lusk | Mar 1, 2019 | Conferences & Events, Cybersecurity, Event Strategy
We’re headed to RSA Conference 2019 along with 50,000 other attendees, exhibitors, speakers, and media. If media coverage is one of your big goals at the show, it helps to know what’s top of mind for reporters as they head to San Francisco. What stories are...
by Josh Lusk | Feb 12, 2019 | Conferences & Events, Cybersecurity, Event Strategy
PLAY VIDEO RSA, like many tech shows, is a battle for attention. With 50,000 attendees, hundreds of companies showing off their products and services, and reporters’ finite schedules, if you want to catch the media’s attention, you have to be smart about how to...
by Josh Lusk | Feb 9, 2019 | Conferences & Events, Financial Services, FinTech, RIAs
Jimmy’s Note: Trade show season is now in full swing. As financial pros head to sunny San Diego for the National LINC 2019 conference this week, they may be wondering why they see so many outsiders, outliers and the occasional misfit at industry events. What does...
by Josh Lusk | Feb 6, 2019 | Conferences & Events, ETFs, Financial Services
Inside ETFs represents the largest gathering of professionals in the burgeoning exchange-traded fund industry. This year’s event will occur Feb. 10-13 at the Diplomat Beach Resort in sunny Hollywood, Florida, and we have it covered! In this exclusive preview...
by Josh Lusk | Jan 16, 2019 | Conferences & Events, Consumer Tech, Public Relations
CES 2019 showed us laundry-folding robots, holograms, voice-enabled everything, and an Apple billboard that had everyone talking. But amidst the yacht and the smart doorbells and the VR goggles, four big media narratives came into focus, ones that characterized the...
by Josh Lusk | Jan 8, 2019 | Conferences & Events, Consumer Tech, Event Strategy
What are the big themes and storylines of CES 2019? See for yourself. Our PR team is at the show helping clients earn media coverage, but we’re also keeping an eye on what’s new — and what’s catching reporters’ attention — in tech. We’ll be updating this...