Cybersecurity PR: 3 ways to earn more media coverage

by Josh Lusk | Aug 7, 2018 | Cybersecurity, Public Relations

Cybersecurity PR efforts carry one big advantage: Cybersecurity makes the news every day. A data breach. A major online service down. A new regulation or threat of a nation-state attack. There’s always a story brewing somewhere in the world of cybersecurity and...

What Bleeping Computer’s Catalin Cimpanu looks for in a cybersecurity story

by Josh Lusk | Oct 26, 2017 | Cybersecurity, Public Relations

Cybersecurity reporters have one of the toughest jobs in journalism. Attack trends can change by the day as reporters’ inboxes fill with claims of the next big hack or discovery, leaving them sifting through and confirming the technical details, all while translating...