by Josh Lusk | Feb 7, 2024 | ETFs, Financial Services, Public Relations
Whether it’s your first or fiftieth ETF launch, you can draw from a wide range of marketing and PR strategies to drive attention to your fund before, during, and after launch day. The work of building awareness should start weeks, if not months, before the launch of...
by Josh Lusk | Jan 30, 2024 | Public Relations
How you respond to a crisis or pending issue can be the difference between salvaging a brand’s reputation and witnessing its downfall. Whether a scandal, negative media coverage, disappointing financial performance, or unforeseen disaster, crises are an inevitable...
by Josh Lusk | Jan 25, 2024 | Company News, Public Relations, Real Estate
Britni Ackrivo, Senior Vice President at Gregory FCA, was named the 2023 Commercial Property Executive (CPE) Influence Award Gold winner in the Rising Star category in a January 18 virtual award ceremony. This esteemed award celebrates Britni’s exceptional leadership...
by Josh Lusk | Jan 11, 2024 | Investor Relations, Public Relations
In emerging industries, innovation unfolds at breakneck speed. Capital ebbs and flows as companies and industries confront the evolving challenge of securing and sustaining investor confidence – working to build a capital stack that will grow their business. In this...
by Josh Lusk | Dec 21, 2023 | Company News, Public Relations
Gregory FCA earned a spot among the PR News Online 2024 Agency Elite Top 100 for the third year running. This prestigious list, unveiled on November 27, highlights the top 100 most innovative public relations and communications firms in the industry today. Being named...
by Josh Lusk | Nov 4, 2023 | Conferences & Events, Consumer Tech, Gaming/esports, Health Tech, Public Relations
CES is one of the biggest opportunities you’ll have all year to make your product and your company known. The only trick is standing out among more than 3,500 consumer electronics companies, most of them vying for the attention of the thousands of media likely to...